Apply for the SaaS Accelerator Program For Africa 2023 To Get Up To €100k Funding!
This article provides an overview of the funding program, its benefits, eligibility and mode/process of application. Looking to fund your business? Then, keep reading to see if this is a great fit or you.
About The Program
The Startup Wise Guys SaaS acceleration program in Africa will offer an enhanced method that delivers individualized advice and support(funding from top-tier mentors and specialists.
This accelerator program will guide you through the challenges of starting a business, transform the way you approach marketing, and inspire you to perform at the top of your game.
SaaS is aware of your enthusiasm for what you do, and this program will give you access to a community of like-minded entrepreneurs, professionals, and investors that is constantly growing. It will also promote partnerships that are value-driven and with people who have similar worldviews as you do.
Who’s Eligible?
This funding program is primarily for English-speaking early-stage digital B2B SaaS startups in East and West Africa with a strong team and a focus on one of the following areas:
- You are an early-stage B2B SaaS startup working in:
- FinTech
- AgriTech
- ClimaTech
- You have a working MVP
- Your startup has at least 2 co-founders or team members
- You are building initial customer traction, MRR, or revenues.
The Benefits
By applying for this funding program and being selected, you get:
- Get funding: Up to €100K investment for equity (70K cash + 30K program) with a follow-on possibility.
- Grow your knowledge: Get access to The program and grow thanks to weekly 1:1 support in areas like sales, marketing, and pitching…
- Make connections: Get access to top-notch industry experts joining a network of +600 founders, +350 mentors, and +200 investors.
Application Process
On March 14, 2023, applications become available. The deadline to apply is September 7th, 2023. Next, a team carefully examines each application. If they think there might be a fit, they will get in touch to arrange an interview.
The following schedule gives you an overview of the funding program after a successful interview.
Week 1-5 / Module 1: Setting KPIs, Company Building, Get together, and Market Engineering Sprint
Acceleration Program Starts: October 9th, 2023
The first module begins with an introduction to the program, including a first meeting with your lead coaches who will work alongside you and track your progress through the program. After setting KPI’s for each of the four main areas of the program: company building, sales & marketing, fundraising, and pitching, this module will primarily focus on company building to ensure your startup has a strong foundation.
SaaS hybrid program, also includes an onsite portion, where startups travel to their host city to meet each other, the Startup Wise Guys team, and coaches to engage in team building, live workshops, and networking activities. The first module concludes with a one-week Market Engineering Sprint led by Startup Wise Guys CEO, Cristobal Alonso. What a ride!
Implementation week- this is the time for you to pause, take a breath, and implement some of the knowledge you gained in module 1. You deserve it.
Week 7-10 / Module 2: Communication, Sales, and Product Sprint
This module focuses on communication and pitching. This includes storytelling, pitch deck prep, product demos, and preparation for Progress Day. Progress Day is an opportunity for startups to share their learnings with internal stakeholders and Startup Wise Guys team members to make sure everyone is aligned and progressing according to plan. Module 2 ends with a one-week Product Sprint, where startups get to test and validate a customer-centered idea. Like the Market Engineering Sprint, the Product Sprint is another highly rated part of the accelerator program.
The program ends with another implementation week to breathe, reflect and, well, implement.
Week 12-15 / Module 3: Sales, Marketing, Growth and Progress Day
In addition to interactive and informative workshops focused on sales, modules 3 and 4 focus more on one-on-one mentorship by selected experts to address your individual needs. Each module startups have an opportunity to check in with their lead mentors to ensure they are progressing as planned.
At the end of the module is- you guessed it- implementation week! So much knowledge gained, and a week to yourself to implement it.
Week 17-20 / Module 4: Fundraising, Investor Readiness and Graduation Day
What Next?
Don’t think that the after the program we stop working together. You can still benefit from the support of the Startup wise guys community channels and get fundraising support for your future investment rounds.
Remember that the deadline for Application is September 7th, 2023.
Ready to apply? Click HERE. Good luck!
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